Oil

Meeting customer needs through local service
What does a fuel procurement officer for an airline have in common with an ordinary driver? How about an engine specialist for a motor racing team and a truck driver who logs thousands of miles each month?

For Total, marketing petroleum products means rising to a number of challenges - from logistics capability and quality customer relations to secure supplies of safe products, environmental and technical performance, and a broad range of services - in order to meet the extremely diverse expectations of our customers with a consistent focus on excellence.

Service stations, a global network that listens to all customers

Our Marketing teams oversee a network of more than 16,400 service stations worldwide. We are currently the No. 1 marketer in Western Europe and Africa and a leader in payment cards in Europe.


Fuels: blending technical, financial and environmental performance

We offer a complete line of fuels for every application, products that enhance fuel efficiency and protect the environment. But we are also involved in developing other solutions, geared to the future, such as second-generation biofuels and hydrogen.


Specialties: a wide range of high-value-added products

Our specialty petroleum products are sold in nearly 150 countries. They include lubricants, liquefied petroleum gas (LPG), jet fuel, specialty fluids, and asphalt and bitumen. And we continue to expand our commercial presence, especially in Central and Eastern Europe, the Asia-Pacific region, and Latin America and the Caribbean.



From refinery to fuel tank, a reliable, flexible and safe supply chain

In our businesses, supply chain performance is equally vital to users, who count on petroleum products being available whenever they need them, and to regional and national economies.

The first link in the chain is 30,000 to 100,000-cubic-meter storage tanks for fuel and finished products at refineries. They play a key role in buffering fluctuations in consumer demand.

Moreover, the importance of oil and gas in energy security has spurred developed countries to create mandatory strategic reserves, equivalent to several months' worth of imports, to guard against temporary interruptions in supply. Managing a portion of these reserves is one of our most critical responsibilities.

The second step for fuels is their transfer to depots via pipeline, rail or tanker, as the case requires. It is in these depots, when the tank trucks that will deliver to service stations are being loaded, that various additives are blended in, to curb emissions, enhance combustion and engine performance, improve cold weather performance, and more.

Two constants: risk management and quality control

Because petroleum products are potentially hazardous, safety is always the No. 1 priority for our teams, at every step in the supply chain.

Preventing leaks and accidents at depots is the focus of broad-based action plans in the European Union, where depots are subject to the Seveso II directive, and in Africa, the Middle East and Asia, in line with our own very demanding internal standards. Measures include designing new tanks and upgrading existing installations.

We are equally concerned with continuously improving ground transportation safety, as demonstrated by our contribution to the drafting of new pipeline safety legislation in France and our stronger Group Safety Guidelines on loading/offloading and hazardous materials transportation by rail and road. We also educate drivers about adopting best practices and international standards in every region of the world, in particular through our work with the Global Road Safety Partnership (GRSP).

In addition, we perform quality checks at each step in production, storage and marketing. Our quality control processes ensure product specifications have been met, audit compliance with local regulations and verify additive contents.